Facebook
telah membeli layanan photo-sharing Instagram beserta pegawainya seharga 1
Milyar Dollar (sekitar 9,1 Triliun Rupiah) dalam bentuk uang dan saham
Facebook.Akuisisi Instagram oleh Facebook yang valuation-nya hanya bernilai $500 juta dan tidak memiliki sumber pemasukan sama sekali ini dikonfirmasi sendiri oleh Mark Zuckerberg.
Meskipun
tanpa sumber pemasukan; Mark Zuckerberg berani membayar mahal karena banyaknya
pengguna Instagram dan mendapatkan pembuat Instagram yg jenius untuk bekerja di
Facebook. Sebagai informasi untuk pembaca, jumlah user untuk pengguna iOS
adalah sebanyak 27 juta orang. Dan rilis terbaru Instagram for Android telah menambah jumlah
user sekitar 5 juta kurang dari 1 minggu.
Namun
meski kini dimiliki oleh Facebook, Mark memastikan bahwa Instagram akan tetap
memiliki fungsi dan kemampuan yang sama; seperti terhubung dengan jejaring
sosial lain seperti Twitter, dan memiliki teman / follower yang terpisah dengan
Facebook.
Berikut kutipan pernyataan
Mark Zuckerberg di FB:
“I’m excited to
share the news that we’ve agreed to acquire Instagram and that their talented
team will be joining Facebook.
For years, we’ve
focused on building the best experience for sharing photos with your friends
and family. Now, we’ll be able to work even more closely with the Instagram
team to also offer the best experiences for sharing beautiful mobile photos
with people based on your interests.
We believe these
are different experiences that complement each other. But in order to do this
well, we need to be mindful about keeping and building on Instagram’s strengths
and features rather than just trying to integrate everything into Facebook.
That’s why we’re
committed to building and growing Instagram independently. Millions of people
around the world love the Instagram app and the brand associated with it, and
our goal is to help spread this app and brand to even more people.
We think the fact
that Instagram is connected to other services beyond Facebook is an important
part of the experience. We plan on keeping features like the ability to post to
other social networks, the ability to not share your Instagrams on Facebook if
you want, and the ability to have followers and follow people separately from
your friends on Facebook.
These and many
other features are important parts of the Instagram experience and we
understand that. We will try to learn from Instagram’s experience to build
similar features into our other products. At the same time, we will try to help
Instagram continue to grow by using Facebook’s strong engineering team and
infrastructure.
This is an
important milestone for Facebook because it’s the first time we’ve ever
acquired a product and company with so many users. We don’t plan on doing many
more of these, if any at all. But providing the best photo sharing experience
is one reason why so many people love Facebook and we knew it would be worth
bringing these two companies together.
We’re looking
forward to working with the Instagram team and to all of the great new
experiences we’re going to be able to build together.”
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